The AdAge Power 150 is a comprehensive ranking of the worlds top media and marketing blogs. The AdAge Power 150 takes into account a range of metrics from inlinks to traffic to Google Page Rank and lists over 700 blogs. The full list can be seen at http://adage.com/power150 and blogs can be submitted for listing at http://adage.com/power150/submit.
The AdAge Power 150 is (unsurprisingly) dominated by US / Canadian bloggers, however around 15% of the list consists of European bloggers. James Gordon-MacIntosh has published a UK specific Power 150 ranking on his blog (http://t4w.blogs.com/spinningaround) and it started me thinking about what the European Power 150 list would look like. I obviously then got carried away and drew up the whole thing! (I have also analysed the European Power 150 blog list using Wordle here.)
I am not planning to make this a regular exercise, however this is the full ranking of the European blogs on the AdAge Power 150 for 19th July 2008:
- 21 European countries are represented on the AdAge Power 150 list and the 113 European blogs make up around 15% of the total AdAge Power 150 listing. Shown as a pie chart (!) here:
I am not planning to make this a regular exercise, however this is the full ranking of the European blogs on the AdAge Power 150 for 19th July 2008:
- 21 European countries are represented on the AdAge Power 150 list and the 113 European blogs make up around 15% of the total AdAge Power 150 listing. Shown as a pie chart (!) here:
European countries represented on the AdAge Power 150 (click for larger image)- Top blogs for each of the European countries represented on the AdAge Power 150 Global Blog Ranking:
21) ITALY : Adverblog
22) SWEDEN: Adland
33) POLAND: Niche Marketing
45) ENGLAND: Russell Davies
50) HOLLAND: Osocio
49) SCOTLAND: David Airey
51) BELGIUM: Marketing & Strategy Innovation Blog
153) FRANCE: Joe La Pompe
172) IRELAND: Krishna De's BizGrowth News
176) ANDORRA: Because The Message Is The Medium
179) GERMANY: The Kaiser Edition
175) PORTUGAL: The Hidden Persuader
235) TURKEY: Marketallica
247) DENMARK: Social Hallucinations
243) AUSTRIA: No Man Is An Iland
287) HUNGARY: AdOfDaMonth
529) ICELAND: Marketing Safari
567) ROMANIA: BrandXpress Blog
626) RUSSIA: Dragan Varagic Blog
665) SWITZERLAND: The Customer Experience Labs
The above list of European blogs demonstrates how large and far reaching the AdAge Power 150 ranking is becoming. The Power 150 is developing into a key reference point for marketing blogs and I expect the Power 150 to keep growing as word spreads and more non-US blogs apply to be listed.
Let me know if anything is incorrect and feel free to leave comments!
Let me know if anything is incorrect and feel free to leave comments!
13 Comments:
Note btw that I moved from joostdevalk.nl to yoast.com, and thus have lost my Technorati Authority, and with that quite a bit of ranking :) I'll be back in the top 50 soon!
Hi Nick
Like your overview!
Cheers
Igor
Hi Joost - Wondered why you had dropped so much! Hope to see you back up there soon - and if you want me to change the address on my listing email me to let me know.
Thanks Igor!
Also your web address doesn't seem to have worked properly in the comment field - assume you meant it to be http://www.viralblog.com?
Although we love to be high in the ranking (or any kind of ranking for that matter :) ) I have to say I'm increasingly wary of all those rankings based on Technorati.
Technorati, after all these years, is still amazingly unstable. Our link-counts wildly swing on a daily basis, beyond the actual 6 months drop-off.
It's a shame there is no more reliable method out there for measuring. But as long as we ourselves don't even know for sure how many readers we REALLY have (RSS readers + emailsubscribers + daily visitors * frequency/uniques or something like that?), I guess such measurements are a long way off.
I know the Power 150 has downgraded the amount of influence the Technorati rank has on the listing, and included an additional source to try and even things out...
I'm just waiting for my Google PR to return after moving to www.thewayoftheweb.net from my old home on blogspot...
Thanks for taking the time to make such a list. It's nice to be in the top 100 :)
It's going to take me some time to climb to the top 100 on the international list though.
Hi Nick,
Thanks a lot for this ranking. This gives me a new goal: reach the european top 50 next year.
Cheers,
Philippe
@futurelab - I agree with you about Technorati to some extent, but whilst it has its moments, it is still one of the most widely used currencies and there doesn't seem to be a viable (mass) alternative (yet.)
- It's really nice to get feedback from other people, saying that they appreciate the work that went into the post and the end result. Thank you!
- Finally thank you to everyone who has linked to me, reprised this post in their blog, emailed me or just generally done anything to raise the awareness of the European Ranking that I have drawn up. I'm pleased you like it!
I recently found this list, but I am form Serbia, not from Russia.
Regards,
Dragan Varagic
I've done one based on todays numbers - only the top 100 European blogs however, my typing hand is in *pain* now. ;)
You can find it here:
http://commercial-archive.com/node/145326
I must agree on Technorati being quite unstable, at the same ime, that makes it rather interesting as few other ranking links actually have this much movement in them. :)
The many different sources also causes the list to move around a lot more than any others, since for example Technorati - despite many years on the web - can suddenly go all wonky.This is certainly something we're talking carefully with Julian about. We're all about being a portal to quality marketing.
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Gillberk
SEARCH ENGINE
nice overview. got some interesting stuffs here! European Web Directory
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