The idea came from the volume of Facebook usage around election day:
- 5.4 million people declared that they had voted
- 1.5 million mentioned Obama, McCain, Palin, Biden or Election on their Facebook wall
- 2 million people gave election gifts
- 2.4 million joined the spread the word Facebook Election Day event
stats: Facebook blog
Facebook users will be able to update their Facebook pages directly from the CNN.com live stream meaning they won't have to leave the live coverage to discuss it with their friends. As users make comments while watching the inauguration on CNN.com, their profiles on Facebook.com will be instantly updated. A mini-Facebook window on CNN.com will also show updates from friends in real time.
CNN therefore promote Facebook and in return Facebook will promote the CNN coverage, as all Facebook updates made from the CNN widgets will be appended with the phrase “via CNN.com Live.”
CNN are also publicising the event on their Facebook Fan Page and so far 280,155 Users have declared themselves as 'attending!'
Tune in on January 20th for the first ever social inauguration!
UPDATE: Mashable have published the stats for the CNN / Facebook tie up:
The stats released, as of noon ET:
1. There were 200,000+ status updates through the Facebook integration on CNN.com
2. at that time, 3,000 people commented on the Facebook CNN feed per minute
3. Obama’s Facebook Fan Page has more than 4 million fans and in excess of 500,000 wall posts
As of 11.45am, CNN:
-had served 13.9 million live video streams globally since 6amWow!
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