Waitrose supermarket are also running a 2009 April Fool creative, with an offer for Pinanas.
Waitrose are offering Pinanas 'fresh in today and exclusive to Waitrose.' The ad goes on to say that 'if you find that all Waitrose pinanas have sold out, don't worry, there's 50% off our essential Waitrose strawberries.'
Another nice example of April Fools fun in UK newspapers!
BMW Magnetic tow technology - April Fools 2009
BMW Canine Repellent Alloy Protection System - April Fools 2008
Google and Virgin announce 'Virgle' Mars mission - April Fools 2008