Tuesday, 28 July 2009

Twitter - the UK government's 5382 word guide to using the micro-blogging service effectively

Various UK government departments have been experimenting with Twitter, notably @DowningStreet.

Neil Williams, Head of corporate digital channels at the Department for Business, Innovation and Skills wrote a guide on how his department should be using Twitter and this has now been turned into an official Whitehall Twitter Guide and published on the Cabinet Office's Digital Engagement blog.

The full 20 page template is available as a PDF here or embedded as a Scribd document below. What do you think - overkill or useful framework for corporate Tweeting?

Template Twitter Strategy for Government Departments

Follow me on Twitter @nickburcher

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