Monday, 17 August 2009

Usain Bolt YouTube coverage - examples from around the world

Every now and then a sporting event captures the world's imagination - and Usain Bolt smashing the World Record for 100m this weekend was one of those events.

'Usain Bolt' is still a trending topic on Twitter and YouTube is full of race uploads from around the world. It's interesting to see the different Usain Bolt coverage and hear the different race commentaries - some of them give you goosebumps, others don't:

Usain Bolt World Record - Swedish coverage:



Usain Bolt World Record - British (BBC) coverage:



Usain Bolt World Record - Polish coverage (?):



Usain Bolt World Record - German coverage:



Usain Bolt World Record - Brazillian coverage (?):



Usain Bolt World Record - Dutch coverage:



Usain Bolt World Record - French coverage

http://www.dailymotion.com/video/xa6pl8_usain-bolt-958-nouveau-record-du-mo_sport

Usain Bolt World Record - Spanish coverage:



Usain Bolt World Record - NBC US coverage:



(*Please correct me if I have the wrong language detailed above!)

It's a really strange feeling to watch an event like this with a commentary that you don't understand, especially to see how you react differently to the film depending on how it's presented - and if anything it heightens the excitement to watch the Usain Bolt race in a 'foreign' language. Interesting way of demonstrating that different 'packaging' (commentary) effects how you receive the same content.

(Note: I assume that YouTube will kill these videos before too long and I'm not condoning copyright infringement)

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