Tuesday, 16 March 2010

IKEA Paris Metro furniture - sofas on the platform!

IKEA are displaying furniture on the platforms of the Paris Metro between 10th March and 24th March.

Last year in France IKEA placed chairs and footrests on the concourse at Gare de Lyon. The latest IKEA campaign is in central Paris and sees the platforms of lines 8, 12 and 13 at Saint-Lazare, Champs Elysées Clemenceau, Opéra and Concorde displaying IKEA prints / images alongside IKEA sofas and lamps.

IKEA display on the platform of the Paris Metro subway

IKEA display on the platform of the Paris Metro subway

IKEA have a history of eyecatching outdoor stunts such as IKEA Crazy Golf, the IKEA reconstruction of the Oval Office and (in 2008) taking over Japanese subway trains where standard seats were replaced with IKEA furniture - this is another quirky example to add to the list!

[hat tip Freshome]

Related posts

IKEA election kitchens in blue, red or yellow!

IKEA Facebook showroom - photo tagging competition on the Malmo store manager's profile

IKEA - 'Flatpack the Opera'!

IKEA virtual furniture inside the Sims 2 game

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Berkline Sectional said...

After hearing lot about sofas with different fabric materials, now it’s time for leather. But once again you need to make sure that you get the best quality in leather, especially when you are looking for a specific color. It actually makes more sense when you are looking for top quality leather sofas for your home theater.

Dale said...

Nice sofas. I think they fit on my office. I should definitely buy one of those. Thanks.

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