DJ Earworm mashup 2010 - United State of Pop (Don't Stop The Pop)

The DJ Earworm mashup of the year's top 25 Billboard hits is becoming something of a tradition and since the first creation for 2007, popularity and attention has been growing. The 2010 DJ Earworm United State of Pop 2010 has now been published and is already attracting significant views:


Clever stuff, even if you don't like all the tracks - which for reference are:

Ke$ha - Tik Tok
Lady Antebellum - Need You Now
Train - Hey, Soul Sister
Katy Perry Featuring Snoop Dogg - California Gurls
Usher Featuring will.i.am - OMG
B.O.B. Featuring Hayley Williams - Airplanes
Eminem Featuring Rihanna - Love the Way You Lie
Lady Gaga - Bad Romance
Taio Cruz - Dynamite
Taio Cruz Featuring Ludacris - Break Your Heart
B.O.B. Featuring Bruno Mars - Nothin' On You
Enrique Iglesias Featuring Pitbull - I Like It
Young Money Featuring Lloyd - Bedrock
Jason Derulo - In My Head
Rihanna - Rude Boy
Lady Gaga Featuring Beyonce - Telephone
Katy Perry - Teenage Dream
Bruno Mars - Just the Way You Are
Mike Posner - Cooler Than Me
The Black Eyed Peas - Imma Be
Jay-Z + Alicia Keys - Empire State of Mind
Usher Featuring Pitbull - DJ Got Us Fallin' In Love
Travie McCoy Featuring Bruno Mars - Billionaire
Eminem - Not Afraid
Iyaz - Replay

mp3 download of the mix is here: http://djearworm.com/united-state-of-pop-2010-dont-stop-the-pop

Other Earworm stuff can be found here:
http://djearworm.com
http://facebook.com/earworm
http://twitter.com/djearworm

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London weather - wishing for the Google forecast (but Bing wins)

Google London weather prediction - Sun

BBC London weather prediction - sunny intervals

Bing London weather prediction - snow

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The moments that defined YouTube in 2010 - interactive graphic and video review

YouTube have released an overview the most viewed YouTube videos of 2010 in a number of formats:

1) An interactive timeline that shows the most viewed YouTube videos of 2010:


2) A video review of the most viewed YouTube videos of 2010:



3) A simple list of the Top 10 most viewed YouTube videos of 2010 (with links):

#1: Bed Intruder Song - http://www.youtube.com/watch?v=hMtZfW...
#2: Tik Tok Kesha Parody - http://www.youtube.com/watch?v=d7n8Gq...
#3: Greyson Chance 'Paparazzi' - http://www.youtube.com/watch?v=bxDlC7...
#4: Annoying Orange Wazzup - http://www.youtube.com/watch?v=cL_qGM...
#5: The Man Your Man Could Smell Like (Old Spice)- http://www.youtube.com/watch?v=owGykV...
#6: Giant Double Rainbow - http://www.youtube.com/watch?v=OQSNhk...
#7: This Too Shall Pass OK Go - http://www.youtube.com/watch?v=qybUFn...
#8: The Twilight Saga Eclipse Trailer - http://www.youtube.com/watch?v=S2HIda...
#9: Jimmy Surprises Bieber Fan - http://www.youtube.com/watch?v=AKEQwv...
#10: Gymkhana Three, Part 2 - http://www.youtube.com/watch?v=4TshFW...


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The Digital Nativity [video]

A nice seasonal video that adds Google, FourSqaure, Facebook etc into the nativity story!



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Top Facebook status trends of 2010 - HMU is number one!

Last week Google published Google Zeitgeist 2010, giving details of the things people searched for most in 2010. Google then pulled everything together in a video 'Zeitgeist 2010: Year in Review':


Facebook have now revealed their '2010 Memology - Top Status Trends of the year.' Some Facebook status trends for 2010 are similar to internet user Searches (World Cup, Haiti, Chilean Miners etc) but some Facebook status trends are not:

Facebook top status updates 2010

According to Facebook, HMU (Hit Me Up) hardly registered in 2009, but this year HMU dominated Facebook status updates. Facebook have published a graph to show how much use of HMU has grown this year, especially at weekends:

Growth in use of HMU on Facebook status updates in 2010

Both the Google Zeitgeist 2010 and the Facebook most popular status update trends give us a fascinating (retrospective) insight into internet use this year, but also stand as a reminder that Search and Facebook / social are not the same. Site usage data can point to similar trends, but it can point to very different things too.

Google Zeitgeist is here - link
Facebook top status trends for 2010 is here - link

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John Lewis QR code on Christmas shopping newspaper ad

The latest advertiser to use a QR code is John Lewis, who have today added a QR code to their Christmas shopping newspaper ad in Metro. The John Lewis ad explains what the QR code is ('scan this code with your smartphone to go to our mobile site') and the small print at the bottom of the page states 'QR code readers can be downloaded online. Data charges may apply.

QR code close up on John Lewis Christmas newspaper ad (click for larger image)

John Lewis Christmas newspaper ad with QR code full page

John Lewis are not the first advertiser to use QR codes on their 'offline' presence. Fendi used a QR code on their newspaper ad in the Times last year, Lacoste are currently running QR codes in their store windows and most recently Tesco have used QR codes on their poster advertising for Call Of Duty: Black Ops (interestingly they linked to a bit.ly URL and allowed the click data from the code to be publicly available.)

Tesco 'Call Of Duty: Black Ops' poster with QR code

The QR code sends mobile users straight to the desired mobile web page, this could be anything, but in this example John Lewis are sending people to their mobile store. Creative therefore accounts for both the passive and active audiences. The passive audience take all they need to know from the ad itself (Low Involvement John Lewis=Christmas), whereas the active audience are encouraged to either go to the online store or go straight from the ad to the mobile web. In the same way that TV ads are being tagged with 'Search For......' or 'Friend us / Follow Us / Visit Us at Facebook / Twitter / YouTube', the presence of a QR code allows 'traditional' advertising to act as a gateway to a wider digital world.

QR codes were hyped, then seemed to fall off the radar a bit, but now seem to be coming back into fashion through the ever increasing level of smart phone usage and the ubiquity of bar code reading software ('Barcode Scanner', 'Google Goggles' etc.)

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QR codes - how they work

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Guinness Jingle Bells with James Yuill - 'Bring Christmas To Life' with Jingle Pints!

Guinness have launched a Christmas promotion in the UK - Guinness Jingle Bells!

Screenshot from Guinness Jingle Bells / Jingle Pints film with James Yuill

Working with British musician James Yuill, Guinness have created an 'electro-folk' rendition of Jingle Bells with Guinness pint glasses as the main instrument! (called 'Jingle Pints' on YouTube.)


Furthermore, Guinness fans across the UK are being encouraged to get together with friends to 'bring Christmas to life' by downloading the instructions and making their own Guinness Jingle Bells Christmas video with the best performances winning a years supply of Guinness.

[Guinness will also be sending Guinness festive philharmonic kits (with Guinness branded baton) to 300,000 fans who have signed up to the Guinness online database.]

Feels like the Christmas season is properly starting!

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Cloud Computing - ZenithOptimedia Moxie Interactive Trends Video - November 2010

The latest ZenithOptimedia / Moxie Interactive Trends video looks at The Cloud and discusses developments across the globe in how cloud computing is changing the way we do things, from listening to music to playing games to storing documents and data......



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Absolut iPad app - Drinkspiration the Home Edition

Last summer Absolut launched the Drinkspiration iPhone app. The mobile Drinkspiration app aimed to be the perfect going-out bar companion, but this has now been re-imagined for the iPad, with the Absolut iPad Drinkspiration app aiming to be the ideal at-home entertaining tool.

Absolut Drinkspiration iPad app screengrabs

The Drinkspiration iPad app is free and details more than 3,000 drink recipes, has six pre-installed drink collections, offers drink suggestions based on ingredients and even has 'how to' videos. Furthermore, the Drinkspiration iPad app offers the opportunity to share through social media platforms and even has a shopping list creator!

The Drinkspiration iPad app YouTube video explains more:


Here is the direct link to download the iPad app - http://itunes.apple.com/us/app/drinkspiration-home-edition/id396432482?mt=8

This sort of glossy, functional and useful content seems ideal for the iPad - it's the sort of thing that wouldn't work on a PC, but sits well on a tablet. It is also interesting to see how an iPhone app has been re-engineered to suit a different context - iPhone on the go vs iPad in the home. Is this the shape of things to come?

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