Thursday, 10 March 2011

Charlie Sheen intern tweet generates 74,040 applications for #TigerBloodIntern!

In the recent chaos around his career, Charlie Sheen decided to join Twitter and broke records as 1 million people became followers of @charliesheen in just 24 hours!

Charlie Sheen 1 million followers tweetThis Twitter presence has allowed Charlie Sheen to push thoughts and comments directly into the public domain. As a result he has been able to maintain a dialogue with fans without having to worry about being misquoted, but Charlie Sheen has also turned to Twitter to recruit an intern.......

At 4.01pm EST on March 7th Charlie Sheen sent out an intern vacancy on TeamSheen:

Charlie Sheen intern tweetThe link in the tweet directed Twitter users to, where the job description for the Team Sheen intern read:

"Do you have #TigerBlood? Are you all about #Winning? Can you #PlanBetter than anyone else? If so, we want you on #TeamSheen as our social media #TigerBloodIntern!

This unique internship opportunity will allow a hard-working, self-motivated, creative, resourceful and social media savvy individual to work closely with Charlie Sheen in leveraging his social network. The internship will focus on executing a social media strategy that will build on the success Charlie Sheen has attained in setting the Guinness World Record for the fastest time to reach one million followers on Twitter. The #TigerBloodIntern is expected to be proactive, monitor the day-to-day activities on the major social media platforms, prepare for exciting online projects and increase Charlie’s base of followers.

You will learn how to promote and develop the social media network of Hollywood’s most trending celebrity."

Twitter users were then asked to fill in an application form (Tell Charlie Why You're #WINNING) and in 75 words or less answer the question 'I should be the Social Media Intern because......'

Charlie Sheen intern applicationAnd the results? have created an infographic to show what happened - the link in Charlie Sheen's tweet was clicked 95,333 in one hour, across 181 countries and yielded 74,040 applications!

Charlie Sheen intern tweet results
How's that for the power of Tiger Blood / the celebrity power of Twitter?

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Duane Seigler said...

Hiroki said...

We made it to round 3. Check out our video application:
Made by the team at SignedOn.

In the video we're using a new QR technology that we hope to make video integrated with interactive features - something that Sheen could totally use on Sheen's Korner and his Twitter.