Interesting infographic and report on 'ad receptivity on connected devices' put together by Moxie Interactive. 93% think location-based ads are more useful than standard ads, 92% of users don't want to be taken out of an app to view an ad and 90% will accept ads in exchange for free content.:
I recommend the full report by Simeon Spearman that accompanies this, available from http://bit.ly/PostPC.
[disclaimer: Moxie Interactive is a sister company]
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I recommend the full report by Simeon Spearman that accompanies this, available from http://bit.ly/PostPC.
[disclaimer: Moxie Interactive is a sister company]
Related posts
Like this post?
Then subscribe to regular updates from this blog -
click here to use a Reader or click here to get email updates
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