Tuesday, 16 October 2007

Follow me on Twitter - just hope I am who I claim to be - beware the Twitter fakes!

After using Twitter for a while, I now have my first follower! It feels strange to think that someone else gets (and wants to get) text updates letting them know what I am doing, but it's quite flattering at the same time.

Founded by Ev Williams, one of the original team behind Blogger, Twitter seems to be catching on quickly. Only 17 months old and already over 350,000 members worldwide. The simplicity of it (140 characters to tell people what you are doing) seems to be the appeal and the mantra of 'every moment has it's caption' seems to have hit a chord. Otherwise known as micro-blogging it enables updates through web, mobile web or SMS message. It will then send you alerts through web or SMS when the people you are following update. Try it now!

Nick Burcher writes :"One of the most interesting aspects of Twitter is people assuming other peoples identities - so called Twitter fakes. Some are very well written, others less so. It's easy to find them and worth a look."

Libellous, amusing or bad taste? see what you think:

Bill Clinton on Twitter (allegedly):

http://twitter.com/billclinton

Robert Mugabe on Twitter (allegedly):

http://twitter.com/robmugabe

David Hasselhoff on Twitter (allegedly):

http://twitter.com/Hasselhoff

Darth Vader on Twitter:

http://twitter.com/darthvader

To find your own examples just type http://twitter.com/randomname. Feel free to note examples here!

Tuesday, 20 September 2005

DJuice use David Hasselhoff to promote their 'freedom' tariffs

In 2005 Swedish mobile phone manufacturer DJuice ran a campaign that featured David Hasselhoff. Rather than get the Hoff reading out some cheesy lines they decided to licence clips of him performing 'Looking For Freedom' and then subtitle them accordingly.

Ad 1 is based on the original video, ads 2 and 3 are based on live performances. The Hoff sings and DJuice run subtitles that say things like 'if you are also looking for freedom, then you can get it with DJuice and these great tariffs.........'

Genius idea and really struck a chord with the target audience. Also very clever to offer wallpapers, screensavers and downloads of the ads from their website (the video files were available to general public for download and public distribution) - simple, ahead of their time and very effective.......... Enjoy!

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