Wednesday, 2 December 2009

The Sun iPhone spoof - newspaper celebrates 40th anniversary with viral film

The Sun newspaper has created a spoof video to celebrate it's 40th anniversary. The film claims that the Sun has been 'the UK's best handheld for 40 years' and plays on the fact that a newspaper has no downloading time, no hidden costs and no need to turn sideways to get a better view - 'The Sun V 4.0!'

....and there's irony in the fact that The Sun is promoting itself through YouTube, whilst YouTube is advertising in newspapers!

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